The Scenic Wedding Fair | A Q&A with Emma Pope

With The Scenic Wedding Fair happening this weekend (Saturday 29th February) at Address Montgomerie, we caught up with Emma Pope, Cluster Director of Lifestyle Events – Luxury & Special Events, Emaar Hospitality Group, to find out more…

Hi Emma! So, what can brides-to-be expect from The Scenic Wedding Fair?

Brides-to-be can expect an event dedicated to all their wedding needs in a stunning outdoor location with a serene ambiance. Hosted on the lush green lawns at Address Montgomerie, The Scenic Wedding Fair will showcase modern and creative ideas presented by the venue’s experienced team and the region’s leading wedding professionals, from chefs and photographers to entertainers and more. It is the place to be inspired by new ideas and the latest wedding trends and to meet exclusive suppliers specialising in Arabic, Indian and Western ceremonies. Brides-to-be will become immersed in a beautiful wedding extravaganza with a picturesque backdrop, helping them to visualise and plan their big day.

 Will there be something for grooms?​

Grooms can get actively involved in wedding-day planning at The Scenic Wedding Fair, thanks to a men’s zone dedicated to all their needs. Featuring barbers, suits, kandoras and a wide range of accessories, it’s a one-stop shop for all their grooming needs. Wedding Fair visitors can also make the most of The Lawn’s open-air veranda, which overlooks the Address Montgomerie’s vast green fairways and shimmering lake.

It’s the perfect place to relax and review wedding plans and ideas.

 Why should engaged couples visit the fair?​

The Scenic Wedding Fair is a destination where engaged couples can explore ideas and be inspired by leading wedding professionals and suppliers, all in one convenient location. Brides and grooms (to be) can meet vendors in person to ask for advice and discuss plans for their special day at a beautiful open-air venue, saving time and effort. The event not only provides the perfect information gathering opportunity, but is a great way for brides to spend the day with their fiancé, family and members of their wedding party.​

Visit The Scenic Wedding Fair and win a honeymoon! 

As an added incentive to visit The Scenic Wedding Fair, Address Montgomerie is offering couples the chance the win a raft of incredible prizes including a honeymoon to Alamein Hotel in Egypt, plus dining vouchers, hotel experiences and much more in an exclusive raffle draw. Open only to brides- and grooms-to-be who book their wedding at one of the hotel’s venues within two weeks of attending the fair, the honeymoon prize includes five nights’ accommodation and breakfast, return economy flights with flydubai and transfers between the hotel and Alexandria airport. This fantastic offer means couples who visit the fair not only have the chance to plan their wedding concept, but potentially their honeymoon too!

 Tell us about some of the exhibitors – what kind of vendors will be attending?

The wedding fair will feature every item and service couples require for their special day, all at one venue, including invitations, gowns, entertainment, flowers, favours, jewellery, cakes, hair, makeup and much more. It will be a one-stop wedding destination.

 How will the fair differ to other similar events in the country?

Most bridal and wedding fairs are staged at indoor exhibition venues, but The Scenic Wedding Fair takes place in a stunning outdoor location at one of Dubai’s most sought-after wedding destinations, Address Montgomerie. This beautiful outdoor venue is located at the heart of the city, but because it’s set on 265 acres of emerald green fairways and gardens, it has the luxury of space. What better way to explore ideas for your big day than at a luxury golf resort in a tranquil spot and with Dubai’s dynamic skyline as a backdrop. This setting creates a calm ambiance for couples in an open space where they can browse and chat with wedding specialists. 

 It also offers the ideal opportunity to check out the Address Montgomerie as a potential wedding venue, with a dedicated events planner on hand to show you the property highlights. They include The Lawn and the Aquaviva Pool Desk, two outdoor venues located on the 18-hole golf course, which can host wedding ceremonies and receptions of various sizes. Each has its own unique features and a private entrance for guests.

Whether you are planning an intimate ceremony for 10 family members or an elaborate reception for 500 guests, Address Montgomerie can accommodate your special day. For couples who want to make a unique entrance at their reception, the events team can arrange a golf buggy arrival and of course, the golf greens and skyline backdrop make for the perfect wedding-day photoshoot.

 How can brides-to-be get the most out of the wedding fair? Any tips?

 Get ready to be inspired: Come with an open mind and embrace new wedding day ideas and concepts. It’s good to be prepared, but the fair’s wedding specialists will inspire you and could make you consider something new and extra special. Spend time to browse and chat with the event’s professionals to ensure your big day is just right for you.

 Be prepared: Make the most of your time at the fair by wearing comfortable shoes that are suitable for walking on grass. To avoid the time-consuming process of swapping contact details, bring your business cards or pre-prepared labels with your phone number and email ID to hand out to prospective suppliers. Of course, bring your mobile phone too so you can take snapshots of anything that catches your eye.

 Have fun: Wedding planning need not be stressful. The fair provides all the information and inspiration you need in one stunning location and provides the perfect opportunity for you and your fiancé to enjoy the process of choosing every element of your special day. Ask questions, take photos, consider new ideas and enjoy the laid-back atmosphere at Address Montgomerie. Consider all the little details, make joint decisions and enjoy and cherish every moment of the pre-wedding preparations.

Emma Pope, Cluster Director of Lifestyle Events – Luxury & Special Events, Emaar Hospitality Group

For more information and enquiries, please call +971 4 363 1204 or email

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The girls at weddingsonline

The girls from the UAE's newest wedding community with real weddings and lots of gorgeous inspiration!

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